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Lisa Xu

Principal

Lisa is a Principal at FirstMark, where she focuses on early stage investments in consumer software and infrastructure, marketplaces, and Web3. Lisa joined the investment team in 2018 and was involved with several of FirstMark’s investments, including Workit Health, Loop Returns, Simplist, Alloy Automation, Archive, CognitOps, HyperComply, Nivelo, Welcome (acquired by BambooHR), TextIQ (acquired by Relativity), and Macro (acquired by mmhmm). She continues to work closely with and support many of those portfolio companies as a Board Observer.

Prior to joining FirstMark, Lisa was a Product Manager at NYC-based venture-backed startups Handy (acquired by ANGI Homeservices) and Peloton (NASDAQ: PTON). Previously, Lisa was a Senior Associate Consultant at Bain & Company, where she performed due diligence for private equity firms and advised Fortune 500 companies on corporate strategy.

Lisa graduated summa cum laude from The Wharton School of the University of Pennsylvania with a B.S. in Finance and Management. She serves as a Mentor for Techstars, NYU Entrepreneurship, and BLCK VC.

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