Pigment, the business planning platform built for agility and scale, has launched a new brand identity — one that is flexible, robust, and reflects the company today as well as where it’s headed in the future. We at FirstMark are proud to have been part of the Pigment journey since 2019, and have never been more excited about the future of the company.

Pigment Co-CEO & Co-Founder Elèonore Crespo shares:

“We started Pigment recognizing that in today’s world, organizations need to be more agile, more strategic, and prepared for anything.

Over time, our company and product have evolved to meet these demands, always keeping the needs of you, our customers, front and center.

In line with this evolution, we’re proud to introduce a new Pigment brand identity. One that’s flexible and robust, and that reflects our company today and where we’re headed in the future. While it’s a change, it better represents who we are and how we serve you.”

Click here to read Elèonore’s full post about the company’s new identity and the future of Pigment