NewsCredthe world’s leading enterprise content marketing platform (CMP) provider, today announced the availability of the NewsCred CMP: Integrated Marketing Edition and introduced, as part of the new edition, Integrated Campaigns, an end-to-end solution that reduces the complexity of planning and executing omnichannel marketing programs in siloed organizations by increasing cross-functional collaboration. The Integrated Marketing Edition unifies marketing organizations to drive performance and improve operational efficiency. Marketing teams now have a single space to view all marketing activities, align strategic priorities, govern and measure the content experience of their customers, and reduce waste by tracking workflows and promoting asset utilization.

Read the full article on Business Wire.