Statespace scored big with its game aiming and health training programs, and that has enabled it to raise $50 million in funding. The company made the announcement today.

The New York-based Statespace straddles the markets of video games and health training programs. In games, its big hit is Aim Lab, a program that trains new players how to aim properly in first-person shooters. And one day that may help it improve our health with better diagnostics and performance training.

Already, some of its products blend health and games together, using gameplay tests to evaluate people with brain challenges. The investment will support further expansion of the company’s competitive gaming training tools and coaching programs as well as its digital health initiatives, said CEO Wayne Mackey in an interview with GamesBeat.

Mackey wants people to maximize their potential when it comes to performance.

“Our competitive nature really drives people to be as good as they can be,” he said. “It adds extra enjoyment to the game, and no one wants to be the worst player in their friend group.”

Aim Lab’s user base has grown to 5 million monthly active users and 20 million total players, up from just 100,000 monthly active users and 1.5 million total players 18 months ago. Over the past year, Statespace has formed strategic partnerships with Riot Games’ VCT Challengers North America, Ubisoft, and Hyper X. That kind of traction is what generated the extraordinary investment.

Existing investors Khosla Ventures and Lux Capital led the round. Existing investors FirstMark, June Fund, West Ventures, and AME also participated in the funding as well as new investors Bessemer Venture Partners, Modern Venture Partners, Mirae Assets, Animal Capital, Riverside, Gaingels, and others. To date, Statespace has raised over $98 million.


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