Mason Levey, Founder & CEO of WAVE (and former Founder & CEO of Y7 Studio), spoke at Design Driven in November 2019. He spoke about building challenger brands, specifically in yoga and meditation. These are two industries in which there are many preconceived notions and expectations that Mason and his team work to break down those notions and create space for a refreshed perspective for a different type of audience.

FirstMark is an early stage venture capital firm based in New York City. Design Driven NYC is the largest monthly creative community in NYC, organized by Dan Kozikowski (@dfkoz) and Jack Cohen (itsjackcohen) of FirstMark.