Rachel Drori, Founder & CEO of Daily Harvest, spoke at Design Driven NYC in January 2021. She spoke about what it takes to launch a brand new category as well as a behind-the-scenes look at a brand new product + how they brought it to life.

FirstMark is an early-stage venture capital firm based in New York City. Design Driven NYC is the largest monthly creative community in NYC, organized by Jack Cohen (@itsjackcohen), Katie Chiou (@katiewav) and Dan Kozikowski (@dfkoz) of FirstMark.